Saks shoe department gets own ZIP code

NEW YORK -- Saks Fifth Avenue says its new shoe department is so big and fancy it's getting its own ZIP code.

The quintessential Manhattan store is revamping its shoe department, and when it moves from the fourth floor to the eighth floor in August customers will be able to send mail to 10022-SHOE.

"We believe it's such a big move for us it deserves its own ZIP code," Saks spokeswoman Lesley Langsam Kennedy said Thursday. "We wanted to make it a destination."

The U.S. Postal Service said it worked with the retailer on the new ZIP code, which is just promotional. Only the last four characters, which aren't necessary when you're mailing something, are specialized, and they won't be read by sorting machines. The rest of the midtown neighborhood, which includes St. Patrick's Cathedral, shares 10022.

The new 8,500-square-foot Saks showroom at the flagship Fifth Avenue store will have more shoes, more service and more stock room capability, Langsam Kennedy said. It also will feature a VIP room for private shopping, spacious seating, refreshments and shoe repair on hand, she said.

Saks operates 54 stores in 25 states and two stores in the Middle East.

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